The Big Rock Eddies
• EPCOR Center for the Performing Arts, Calgary AB
The Eddies, for those who haven't caught on, is an amateur advertising competition for the professional beer drinker. Anyone can enter. Well, anyone old enough to buy beer without fake ID.
Seriously though, all that's needed for a chance to win cash prizes worth over $20,000 is a TV or print idea for any Big Rock beer. Judge-approved ads will be shown to the crowd at this not-to-be-missed-Hollywood-like party. Tickets for the Eddies go on sale in April.
EPCOR Center for the Performing Arts, Calgary AB